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Kartweb Media Kit

Rolling Thunder Multimedia Productions

Contact John Denman at 214 - 578-2473
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Kartweb Audience

 

Overview

Kartweb is a Video-On-Demand webcaster of major karting events that is owned and operated by Rolling Thunder Multimedia Productions (RTMP).  Most of the Kartweb audience has an active interest motorsport, access to wideband internet service, and rides the crest of the technology curve with consumer products.

RTMP is a producer of recreational, promotional and training videos for webcast and digital hard media distribution.  RTMP produces most of the video shown on the Kartweb internet channel, and can prepare custom videos for your needs.


Monthly Audience Statistics - 2003

Property January February March
Unique Visitors 17,140 14,017 14,344
Page Views 212,166 227,425 214,364
Video Plays 52,051 50,256 46,525
 

Demographic Profile

Kartweb viewers generally fit into higher income, education, and technology profiles among various sports.  Most are among the 160,000 karting competitors in the US.  From our September 2002 Demographic Survey Averages;

  • Age – 29.7 years
  • Annual income - $67,242
  • Years of formal education – 15.6 years
  • Hotel days/Year (Racing event travel only) – 11
  • Annual Karting Expenses - $8,116
  • Percentage whom use Portable PC’s for Kart Data – 69%
  • (Average) Processor Speed of fastest PC in Household – 840 Mhtz
  • Percentage of viewers with High Speed (>1Mb) Internet Access – 84%
  • Hours per week use of Internet (not for work) – 5.7
  • Hours per week watching TV – 7.2